SEO Questions & Answers

Anything and everything you might want to know about SEO

SEO Basics

What is SEO marketing?

SEO stands for search engine optimization, which is a digital marketing strategy that focuses on your website’s presence in search results on search engines like Google. When you understand how SEO works, you can use different tactics to increase your visibility (or how high you rank) in search results.

What is SEO and how it works?

SEO is an acronym that stands for search engine optimization, which is the process of optimizing your website to get organic, or un-paid, traffic from the search engine results page.

Can you do SEO by yourself?

You can absolutely do SEO yourself. With some research and lots of practice, anyone can learn how to do SEO for their business.

Does SEO Cost Money?

Yes, SEO costs money. Cheap SEO in Canada is considered to be anything less than $650 per month, with some companies advertising $200 or even $150 per month. Sadly there is very little any SEO consultant can do with under $200 dollars to optimize a website.

Is SEO easy?

While SEO is likely easier than you think, don’t underestimate the amount of time and effort it will take. You’ll get out what you put into it, so if you only spend a few minutes a day, don’t expect to climb the ranks on a national scale at any noticeable pace.

Is SEO paid?

SEO is not a Paid strategy. SEM is a paid strategy and SEO is an organic strategy.

What is an example of SEO?

An example of SEO is optimizing your Title tags, Meta Descriptions, Content Readability, and website usability to attract more visitors to the website.

Is SEO still relevant?

While some traditional marketing methods may be becoming obsolete, SEO is here to stay.

Can you pay Google for SEO?

No one can pay for a better ranking, because Google is committed to keeping our search content useful and trustworthy.

How is SEO changing?

SEO has changed with a Focus on User Experience. Users are Smarter, Search Engines are getting smarter. The Rise of Voice Search.

Learning SEO

Where do I start with SEO?

Start with a clear and concise objective, with solid key performance indicators. Then devise a plan on how you will accomplish these goals.

Is Learning SEO worth it?

Learning SEO is completely worth because of its powerful effect on promoting company or products online. Since SEO is a long term strategy, you can’t expect to get any quick results. You need continuously work for it and one day you will get return of your all efforts on SEO work.

Is SEO easy to learn?

SEO is not that hard to learn. All you have to do is be willing to allocate the necessary time and effort to learn the various SEO concepts. There are a plethora of online resources you can use to start learning SEO and why not become an SEO expert in no time!

How can I learn SEO?

The most effective way to teach yourself SEO is to enroll in a good online SEO Course.

How can I learn SEO at home?

Google Search is your answer. Or you can check out our beginners guide to SEO:

How can I learn SEO from scratch?

Learn to code. Build a website. Optimize the site for Keywords. Learn & Test More.

Is SEO hard to learn?

SEO is not that hard to learn. All you have to do is be willing to allocate the necessary time and effort to learn the various SEO concepts.

How long does SEO take to learn?

If you have a solid learning plan and put the required effort, you can learn the basics in less than 6 months.

How do I learn SEO properly?

STEP 1 – Find a resource for beginners.
STEP 2 – Practice!
STEP 3- Find a Mentor.
STEP 4 – Join an SEO Group.
STEP 5 – Know what’s going on in the SEO world.

What knowledge is required for SEO?

You must have a deep understanding of web analytics and metrics, modern day SEOs need to be skilled in technical SEO, social media marketing, link building, usability, and content marketing.

Does SEO require coding?

To do SEO, you no need to have any coding skills. Just you need to have some knowledge of HTML i.e., basic fundamentals. After getting some experience you will come to know about your knowledge and then you can start whether your website needs any coding part to be replaced.

Starting out in SEO

How can I do SEO for my website?

Improve Title Tags. Master Keyword Research. Understand Your Competition. Map Keywords. Optimize Your Site. Produce Regular Content. Boost Link Equity. Build Your Social Media Network.

Can I do SEO yourself?

Yes, you can do SEO yourself. With some research and lots of practice, anyone can learn how to do SEO for their business.

How can I practice SEO?

You can practice SEO by building a website and trying to get it to rank. If you are on a tight budget, you can start off with a free website on

Is SEO a dying industry?

SEO is not dead, it’s constantly changing. Google has made it so you can easily target your ideal customer through SEO or paid ads.

Mechanics of SEO

How many types of SEO are there?

There are three types of SEO you need for a well-rounded organic search strategy: on-page SEO, technical SEO, and off-page SEO.

What are SEO techniques?

On-Page SEO, Technical SEO, and Off-page SEO are three SEO techniques used my SEOs.

Which SEO techniques are popular?

Improving User Experience. Optimize for Voice Search. Design for Mobile First. Focus on Topic Clusters Instead of Keywords. Take Advantage of YouTube SEO. Create a Diverse Backlink Portfolio. Never overlook Technical SEO.

How effective is SEO?

Cost-effectiveness – SEO is one of the most cost-effective marketing strategies because it targets users who are actively looking for your products and services online.

How often should SEO be done?

SEO is an ongoing process, the effort should directly reflect the desired results.

How often does SEO need to be done?

It’s recommended you revisit your keyword strategy on a quarterly basis and at least 3 – 6 months before any campaign or promotions.

How SEO works step by step?

Step #1: Create a List of Keywords.
Step #2: Analyze Google’s First Page.
Step #3: Create Something Different or Better.
Step #4: Add a Hook.
Step #5: Optimize For On-Page SEO.
Step #6: Optimize For Search Intent.
Step #7: Make Your Content Look Awesome.
Step #8: Build Links to Your Page.

Digital Marketing & SEO

How does SEO work within digital marketing?

SEO is a digital marketing strategy that focuses on your website’s presence in search results. Its marketing your website within Search.

Is SEO part of digital marketing?

Yes, SEO is a part of Digital marketing. SEO uses tools and best practices that help websites reach higher search engine rankings.

What is difference between SEO and digital marketing?

SEO v.s. digital marketing: SEO specialists are concerned about increasing visits to a website and digital marketing specialists are concerned with increasing a company’s overall online presence and visibility to consumers.


What are SEO keywords?

Your SEO keywords are the keywords and phrases in your web content that make it possible for people to find your site via search engines.

Are keywords important for SEO?

keywords are still important in SEO, but they are not the most significant factors anymore. They can be helpful in small doses, however, SEO is far more complex than just keywords. In the constantly changing world of SEO, content marketers should also change their way of using keywords.

How do I find SEO keywords?

You can use free tools like Google Trends, Google Search Console, and Google Analytics when building your Keyword Lists.

How do I find best keywords?

Step 1: Use a Keyword Research Tool to Find Niche Keywords. Before you can get started in earnest, of course, you need to choose your niche.
Step 2: Refine Your Niche Keyword List.
Step 3: Determine How Competitive Your Niche Keyword Phrases Are.

How are SEO keywords are used?

Part of the SEO process is using keywords: words and phrases that describe what your content is about. Then Google uses that information to determine which content is relevant to a particular search query, and how the page should rank in searches for a particular term. That’s what gives a web page its search ranking.

What are keywords in digital marketing?

Keyword advertising is a method of advertising on search engines using keyword research. By determining the keyword searches that are most relevant to your business’s offerings, you can then bid to place your ads in the search results for relevant keywords. … Almost all of search marketing revolves around keywords.

Where do I put SEO keywords?

You can add your keywords to: Site domain. The Site title. URL page slugs. SEO title and page title. SEO site, page, and item descriptions. Headings (eg, heading 1, heading 2, heading 3) Body text. Tag & Categories.

How do I create SEO keywords?

Make a list of important, relevant topics based on what you know about your business. Then use those keywords to create content for your website.

How many SEO keywords should I use?

You should focus on fewer than five (5) keywords that compliment one another and help distinguish your business from your competitors.

How do I find competitors keywords?

Log into AdWords, navigate to the Keyword Planner, and locate the “Find new keywords” option. Then, select “Search for new keywords using a phrase, website or category”.

Hiring an SEO Agency

Who is the best SEO company?

SEO North (best for Technical SEO)

How do you charge for SEO?

You can charge by the hour, which can range anywhere from $50-$150/hr), or by the service, which can range from $500-$10,000 a month.

How do I hire SEO services?

Step 1: Conduct a two-way interview. We can’t agree more that you want to find a consultant who’s sincerely interested in you, your business, your customers and your goals.
Step 2: Check references. Talk to past clients about their experience.
Step 3: Request an audit.
Step 4: Decide if you want to hire.

How much is SEO per month?

Monthly SEO typically costs between $650 (low end), $2000 (average) to $5000+ (high end) again depending on a number of factors; Competitiveness of keywords.

Is SEO a waste of money?

SEO is not a waste of money. SEO is a valuable investment and is worth the investment with applied properly from trained SEOs.

A career in SEO

Is SEO a good career?

SEO is an excellent career choice if you’re passionate about digital marketing and ‘all things internet’. It’s certainly a career of continual learning and development, great financial reward potential, and appeals to those with a competitive streak.

Does SEO pay well?

How much do SEOs earn? The average SEO professional earned $81,103 in 2018, which is up from 2017. Agencies and freelancers are paid an average $1,779 per client each month, up $109 in a year. Freelance and agency SEOs bill their clients an average of $119 per hour.

What is the qualification for SEO job?

A degree and a minimum of one to three years of web experience is required for the SEO Specialist position, including knowledge of HTML, CSS, programming language and blogging.

What are the skills required for SEO?

Critical Thinking. Technical Skills. Analytics Skills. Excel Skills.

Published on: 2021-02-11
Updated on: 2021-02-12

Isaac Adams-Hands

Isaac Adams-Hands is an SEO Director, Full Stack Developer, and InfoSec enthusiast. He received his Bachelor’s Degree from the University of Western Sydney before joining various marketing positions in search portals, higher education, and addiction recovery marketing agencies.